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Undergraduate Degree Bachelor of Commerce

BCom Marketing

How to Apply

About This Programme

Programme Aim

Aim(s)

The aim of the programme is to develop students with a blend of knowledge, transferable skills and capabilities that makes them employable and also provides the foundation for their further study.

Programme Objectives

Objective(s)

The objectives are to: a. equip students with the requisite knowledge in marketing to enable them lead and manage an organisation’s marketing programme; b. equip students with the skills, knowledge and personal competencies which would enable them to take marketing positions and to be able to contribute to the work of the organization; c. enable students understand areas of contemporary concern in marketing including sustainable marketing; and d. enable students develop the critical thinking, problem-solving, and communication skills necessary to manage organisation’s publics.

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Entry Requirements

Applicants must have passes in Core English, Core Mathematics, and Integrated Science or Social Studies (Grade D or better for SSSCE candidates, and Grade C6 or better for WASSCE candidates).
In addition, applicants must have passes in any three (3) elective subjects.

Graduation Requirements

  1. Course Requirements: A candidate for the BCom (Accounting) degree must pass all courses taken, meet Inter-Faculty course requirements.
  2. Credit Requirements: A candidate must accumulate a minimum of 140 credits (including Advance Credits).
  3. Additional Requirements: The candidate must attain a minimum Cumulative Grade Point Average (CGPA) of 1.0. In addition, the candidate must have settled financial and other obligations to the university.

Employment Prospects of Graduates

No information listed

Employment prospects are not currently available for this programme.

4 years

WASSCE/SSCE - Degree Entry

Level 100